Toyoura Town

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Toyoura Town, in the Abuta district of the Iburi region of Hokkaido, faces the shores of Funka Bay (Uchiura Bay) adjacent to Lake Toya (01_0040) and Sobetsu (01_0092). The town is famous across Hokkaido as the birthplace of 'Toyoura Strawberries' — a beloved local brand developed over more than 80 years of cultivation research, producing large, intensely sweet-tart field-grown berries that peak from late May to July. Strawberry picking at local farms is a popular family activity for Hokkaido road-trippers on the Toya-Muroran route. 'Toyoura Strawberry Sherbet', the signature product at the Michi-no-Eki Toyoura roadside station, captures the pure flavor of local berries in a refreshing dessert. Funka Bay's nutrient-rich waters yield excellent scallops, oysters, tuna and black rockfish — particularly prized in their freshness. The 'Funka Bay View Park' observation tower overlooks the arc of the bay and the distant Oshima Peninsula.

Favorite
豊浦ホタテ漁師の日常【噴火湾ホタテ】

豊浦ホタテ漁師の日常【噴火湾ホタテ】

Funka Bay Toyoura Tourism Association

Toyoura Town

Address
58-1 Honcho, Toyoura-cho, Abuta-gun, Hokkaido 049-5192 Japan
Website
https://toyoura-feel.com/
Operator
Funka Bay Toyoura Tourism Association

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